STRATEGIC REVIEW OF BRAND AND BUSINESS MODEL

We review, structure, and prospect the business model of the company, establishing the strategic focus to make it more profitable, sustainable, and innovative in the market.

REQUEST ADVICE

CONTENTS

Identification of current brand structure

Brand DNA

Consumer

Portfolio structurization

Commercialization

Brand communication

METHODOLOGY

Integration of all company areas under same strategic focus

Session on management of company changes

Strategic committees with company directors of value chain core processes, where implementation of strategy is directed

This process implies research, data analysis, business model alternatives for reaching the strategic focus.

PUBLIC

Directors of core areas of companies associated with the Fashion System

BENEFITS

Deep business reengineering that allows identification of clear and distinctive DNA

Prospective construction of business model

Targeting sustainable business growth

Integration of all company areas under same strategic focus

Depending on the company’s state-of-the-art, the following will be achieved: creation of new commercialization and communication channels, and portfolio structurization.

TESTIMONIALS

“We have had a working relationship with Inexmoda for a long time. They were with us in the development of Neim, a new brand we developed from start to finish: its concept, its DNA, its portfolio, to opening of its stores.”

Luis Javier Rodríguez

Vicepresident of Operations at Expofaro

“Inexmoda has been a strategic ally for us, contributing all of its knowledge for the consolidation and growth of Karibik, not only as a company but also as a brand concept.”

Andrés Rojas

General Manager of Karibik

“From the beginning to the end of the program we grew more than 100% in efficiency, and we feel confident of remaining in time. We took up our own brand again, restructured our business model highlighting quality, improved our delivery time, and now have greater workflow.”

John Alexander Torres

Gerente - Jeyma Confecciones:

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